BMW
Worked within BMW’s R&D department (EN-50) at Headquarters in Munich, designing future-forward driving experiences at the intersection of Mixed Reality, AI, and automotive UX.
Contribution
Designed and built Mixed Reality prototypes to reimagine commuting — creating seamless interactions across in-car screens (HUD, Center IVI, AR) and beyond the vehicle. Developed fully functional prototypes later showcased at CES, and co-authored two patented inventions.
Outcome
Shaped BMW’s vision for connected mobility, influencing both internal roadmaps and public showcases. Work was presented to the BMW board at their annual conference and informed future MR-driven experiences.
Role
Interaction Designer
Timeline
June - Dec 2022
Location
